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Dec 31, 2025
Wix Q4 2025 Earnings Report
Wix reported solid Q4 2025 growth with double-digit revenue and bookings expansion but posted a GAAP net loss due to higher operating expenses and acquisition-related costs.
Key Takeaways
Wix delivered strong top-line performance in Q4 2025 with revenue growing 14% year over year to $524.27 million and bookings rising 15%. Growth was driven by momentum in new cohorts and continued expansion in Business Solutions. Despite strong free cash flow generation and improving ARR, the company reported a GAAP net loss due to elevated operating expenses and acquisition-related costs tied to strategic investments.
Revenue grew 14% year over year to $524.27 million with continued strength in Business Solutions.
Total bookings increased 15% year over year to $534.52 million, reflecting strong cohort performance.
Free cash flow remained strong at $155.57 million during the quarter.
GAAP net loss of $40.23 million was driven by higher operating expenses and acquisition-related costs.
Revenue by Segment
Forward Guidance
Management expects mid-teens revenue and bookings growth in 2026 while investing heavily in AI-driven products like Wix Harmony and Base44, with free cash flow margins projected in the low- to mid-20% range.
Positive Outlook
- Expected mid-teens revenue growth for the full year 2026.
- Bookings also projected to grow at mid-teens rates.
- Core Wix business remains profitable with strong cohort model.
- AI initiatives like Wix Harmony and Base44 expanding TAM.
- Free cash flow margins projected in the low- to mid-20% range.
Challenges Ahead
- Heavy investments in AI products may pressure near-term margins.
- Base44 hyper-growth could create variability in free cash flow margins.
- Execution risk around ambitious product roadmap.
- Macroeconomic conditions could impact user acquisition and spending.
Revenue & Expenses
Visualization of income flow from segment revenue to net income
Historical Earnings Impact
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Avg. Return Before/After Earnings
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